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Brand Collaterals

Brand Collaterals

Brand Collateral is the collection of materials and media used to create awareness of and promote your business. It is strategically used to support your sales and marketing efforts, and is managed through your annual marketing calendar.  It speaks for your brand, because it’s designed congruently with the brand’s core values and personality. These marketing tools are intended to make the sales effort easier and more effective by communicating your value proposition and brand promise.